Braselton, GA, April 12, 2005 – Sportsbook.com is proud to present the Sportsbook.com Grand Prix of Atlanta April 15 to 17 at Road Atlanta in Braselton. The 2 hr 45 min sprint race, broadcast on CBS, is the second American Le Mans Series (ALMS) event of the season.
ALMS is a series of sports car endurance racing events featuring multi-class racing among the top drivers and teams in the world. The American version of the internationally famous ’24 hours of LeMans’ in France, ALMS is holding 10 North American events in 2005. As a sponsor for the 2005 season, Sportsbook.com has been named ‘the official online gaming partner’ for the series.
‘This is the best racing series in the world and we’re thrilled to have Sportsbook.com on board as a partner,’ says Scott Duncan, Vice-President of Sales and Marketing of the American LeMans Series.
‘This is racing: high speed, challenging tracks, not just a simple oval,’ said Alex Czajkowski, Marketing Director, Sportsbook.com. ‘ALMS has already been voted the motor sports fan’s racing series of choice, and to be here in Atlanta where the world’s only Petit LeMans is run is special. We’re thrilled that Sportsbook.com is the first online gaming firm to ever be connected to this prestigious series.’
In addition to its relationship with the Grand Prix of Atlanta, Sportsbook.com has also teamed with Mazda to sponsor the 2005 Mazda/Courage/B-K Motorsports entry. The Mazda/Courage team makes its debut in the series in this race with Jamie Bach and Guy Cosmo, two accomplished young drivers with exceptional records.
Sportsbook.com is the largest sportsbook and casino on the planet, offering numerous products including sports betting, horse racing, poker, casino and virtual games. It is the flagship brand for Sportingbet PLC, (LSE: SBT), the world’s largest publicly traded online betting, gambling and gaming company.