October 25, 2005 (London, UK) – GameAccount – the #1 Skill Game and P2P network supplier – is poised to increase its slice of the emergent European Skill Game market following the announcement of a white label deal with major European online sports betting operator, Gamebookers.
GameAccount specialises in supplying custom branded, white label and fully integrated back-end solutions to remote gaming operators. The company continues to penetrate markets through unrivalled multi-currency and multi-lingual options. The Gamebookers service will be powered by an integrated Skill Gaming solution supporting 3 key languages (English, German and French) alongside 4 currencies (Pound Sterling, US Dollars, Euros and Turkish Lira).
Speaking about the deal, John O’Malia, CEO of Trident Gaming PLC, the parent company of Gamebookers, said: “We are excited to be adding Skill Gaming to our online portfolio as well as welcoming GameAccount as our preferred skill gaming provider. Gamebookers.com is offering skill games on a “dotnet” in order to be able to drive brand penetration in key markets ahead of the competition where local restrictions make it hard to advertise sports betting directly. This gives us a substantial competitive advantage, and will help Gamebookers grow substantially across Europe ahead of the World Cup in 2006.”
Gamebookers is backing this deal with a substantial marketing budget, and has secured in-stadium hoardings at 1 FC Nuremberg in Germany and St Etienne in France, with further deals on the way. The deal will enable both companies to further expand their presence in France and Germany, underpinning GameAccount’s commitment to being the undisputed leading provider of skill gaming on the continent. Germany in particular, has seen substantial growth as a gaming market over the past twelve months.
Part of Trident Gaming PLC, www.gamebookers.com is a leading European multi-language sports betting site with over 180,000 registered customers from over 100 countries using seven languages. The company processed in excess of 20 million betting transactions in the last twelve months alone.
John Jones, Chief Executive at GameAccount, added:”GameAccount continues to progress with its strategy to ensure we are firmly positioned as the leading provider of tailored Skill Gaming solutions to the eGaming Industry.”
“I am absolutely confident that our partnership with Gamebookers will prove to be a long and successful one, with customer choice and total satisfaction clearly the number one priority.”