October 24th, 2005 New York, NY – The Breeder’s Cup is coming in a few days and the horse racing fans all over the world are starting to feel the excitement which is making an impact on online business as well. The Winner’s Circle Virtual Race Book was recently voted the best innovative product online – and is the only photorealistic animated horse race on the Internet. Acting as the “real” deal; horses have bloodlines and genetic tendencies that result in performances that vary by distance, surface, track condition, and running regimen. If it happens in the real world of racing, it happens on BetCRIS.com’s Winner’s Circle. Customers have the ability to view a race every 10 minutes with a state-of-the-art video stream, allowing the client to get in on the action, 24/7!
Since April 2005, The Winner’s Circle Virtual Race Book has been a significant element of BetCRIS.com’s overall success. Constantly forging forward with the client in mind, BetCRIS.com will be improving on an already quite successful “virtual race track” with a handful of changes to come. An example of this ongoing development is the recent opening of walk-up shops in the Dominican Republic and Venezuela – where technology and fast service are the standards. One of the many services offered at these locations is the live broadcast of the Winner’s Circle Virtual Race Book.
“The creation of the Winner’s Circle is part of BetCRIS’ strategy to impact new marketsÖto impact those individuals whose interests don’t stop at sports or casinos,” said Mickey Richardson, CEO of BetCRIS.com. “It diversifies the clientele and explores new business areas. I think that being less than a week away from the Breeder’s Cup Championship is a very opportune time to invite people to try a whole new horse racing experience with us.”